A hidden value to your stock photo file…

Travel Photography

Can Pay For Your Vacation

If you are a photographer who likes to travel, you have a potential wealth area you are probably not capitalizing on.

It's your photo file - that collection of digital images and color prints that feature your destination sites.

These photos could be reaching magazines and book publishers and electronic media markets who are, at this moment, searching for them.

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Global commerce and family
vacations have made the
travel industry among the
top ten revenue producers
in business today.

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A good reason you aren't making the match with travel-oriented publishers is that you don't know the contact persons or their future publication dates. The photos in your file, consequently, are going nowhere, except out of date.

Cruise Lines, Hotels, Railways, Blog and Websites, and Airlines, all would like the world to know about the merits of their particular 'destination' clients. The Media is constantly contacting them for content for their articles, events, and promotions. If these Media sites' files contain current travel photos, they are in an excellent position to arrange free publicity for their clients.

At this moment there are magazine and book publishers and other media seeking photographs of these destinations. Here at PhotoSource International we email out daily the photo needs of publishers who are willing to pay $50 to $200 for these much-needed photos for their upcoming publications. Of course, it’s not that every day the photo needs we publish would match your particular destination areas, but over a year's time, we may list several "leads" that do make the match for you. And each one would give you a contact you could subsequently work with directly for additional sales for years to come.

A NOTE TO TRAVEL ORGANIZATIONS

The key to successfully placing photos of your travel destinations with magazine and book publishers and other travel media, is to supply current, fresh images that portray your destination sites with a welcoming and positive atmosphere. If the photos you supply are out-dated or not up to the technical standards of the publishing industry, your efforts are doomed.
Here's how to keep your files up-to-date with little cost to your budget:
No doubt your destination sites are ones that most travelers would like to visit - and that includes professional photographers. If you offer standard “fam tour” courtesies to professional photographers, such as lodging, meals and in some circumstances airline travel for the photographer, the photographer is often willing to barter his/her services. In our newsletter PhotoStockNotes we publish the itineraries of traveling photographers and their destinations. Give us a call if you'd like to see a current list of travel photographers and where they’re going. (800 624-0266) Ask for "Travelers Abroad."
If you'd like to see a copy of our marketletters, PHOTODAILY and the weekly PHOTOLETTER, where we list photo needs of photobuyers and send them to a select number of working photographers, write or fax us on your letterhead. As a professional photobuyer, you would work directly with any responding stock photographers.

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As an editorial stock photographer you are going to find much more enjoyment when you are photographing subject matter that you like to take. Learn more about how to sell your photos at PhotoSource International and the PhotoSourceBANK, Pine Lake Farm, 1910 35th Road, Osceola, WI 54020 USA. Rohn Engh is director and publisher of PhotoStockNotes. E-mail: info@photosource.com Fax: 1 715 248 3800; www.photosource.com

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