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CREATING REPLICA FROM POSTER DOES NOT FLY!
The "First Sale" doctrine in copyright permits the lawful purchaser
of copyrighted property to re-sell the original property without infringing
the creator's copyright. For example, if a photographer creates and then sells
posters of a
copyrighted image, each individual poster can be resold again and
again without any additional compensation to, or the consent of, the photographer
copyright owner. The rationale for this doctrine is that once the copyright
owner places a copyrighted item into commerce by selling it, such owner has
exhausted his exclusive statutory right to control its distribution.
However, this doctrine does not apply to alterations in the
poster which is then sold as a different piece. A recent decision in the Eastern
District Court of New York, Peker v. Masters Collection, has highlighted
this prohibition.
In that case the defendant used a poster of one of the artist's
paintings to create an oil painting replica. The Court rejected the "First Sale"
doctrine defense saying in no uncertain terms that, although it gave the defendant
the right to re-sell the poster, it "does not sanctify...[defendant's] transmogrification
of that poster by adding paint into what [defendant] describes as a 'virtually
indistinguishable' copy of the 'original oil painting'."
The Court granted summary judgement on the issue of liability
and referred the issue of damages to a magistrate judge, so we do not yet know
the extent of any monetary award.
The Court also suggested that plaintiffs, who were represting
themselves, "may wish to obtain their own experienced counsel for the balance
of their litigation," or, in layman's terms [perhaps], don't push your luck!!
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